AFTER the release of the first draft of Oberon's new Community Branding Strategy on May 31, Brijid Media continued the community feedback and engagement process this week by visiting local schools.
Subscribe now for unlimited access.
$0/
(min cost $0)
or signup to continue reading
Brijid presented the preliminary branding and tagline concepts to year five and six students at Oberon Public School and a selection of SRC students in years seven to 10.
Children were asked to share their favourite things about Oberon and undertake some drawing activities to illustrate how Oberon should be presented.
READ ALSO:
Brijid Media's digital marketing director James Lloyd said they are aiming to reach all parts of the community during this feedback process.
"It is important to get their [students'] opinion as they are creative, direct, provide great insights, and have an equal stake in the new development of the community brand," he said.
"The preliminary concepts are designed to create discussion and critique as this is a key process in the development of the brand."
Brijid Media says a new survey has been developed to streamline the process as its work continues. Visit www.surveymonkey.com/r/oberondraftlogo
