RENOVATIONS, flooding, and four months of gruelling work behind the scenes - the doors of ALLAINÉ are finally open.
Subscribe now for unlimited access.
or signup to continue reading
Beyond the heritage building on the corner of Keppel and Seymour streets, now lies a paradise for mums and bubs.
For owner Taylor Bryant, it all began when she was looking for a change of pace from her former full-time job, and vying to spend more time with her son.
Then, she noticed a lack of the brands that she enjoyed shopping for - pieces that stood out to her, and weren't stocked everywhere.
In addition, Mrs Bryant was desperate to find somewhere she could shop with her children, without fear of judgement.
So, she found a way to seamlessly blend all her wants and needs.
ALLAINÉ, which officially opened on Saturday, October 31, stocks a range of women's and children's clothing.
"And we also have children's furniture and toys and accessories and things like that," Mrs Bryant said.
Perhaps, the biggest drawcard to the new store, is the indoor designated children's play area.
"Mums need to be able to shop in peace," she said.
"You go into a store and you just feel like you're not welcome because your kids are running around feral and you're worried that the retail person is looking at you.
"From my experience as a shopper, I just want people to feel like it's okay. I want them to feel like they can bring their kids here and that I don't care, just bring in your feral kids."
The retail space and play area are just the beginning for the business.
The store also boasts an impressive outdoor expanse, which is booming with possibilities.
As well as picturesque vines, and historical bricks, the space is now home to a fully enclosed glass structure, which Mrs Bryant said she plans to open for functions and events.
"This area will be an events space. I will hire it out to businesses and stuff so they can run their own workshops and group activities, but I do want to run activities for kids," Mrs Bryant said.
These activities will include children's craft sessions, so kids can be kept entertained while their mums shop.
For the parents, it can transform into an adult space, for events including paint and sip nights, or Christmas parties.
As well as this, she is hoping to use the additional space to set up for photography sessions, celebrating Christmas, Easter, and other important yearly milestones.
Future plans
This area, however, is not yet open to the public, and is a part of Mrs Bryant's extensive future plans for the business.
She hopes that she will be able to add a cafe to the business, selling the basics for hungry bubs and busy mums.
As well as this, Mrs Bryant has her sights set on expansion.
"If it all goes well I would love to open another store, but make it for home. Like home furniture and things like that," she said.
And depending on the success of ALLAINÉ, Mrs Bryant said she would also be open to the possibility of transforming the sole business into a franchise.
For now, however, her plan is to just get settled and welcome the people of Bathurst to the business.
ALLAINÉ will be open on Fridays from 9am until 4pm, and on weekends from 8:30am until 3pm.
An online store has also been established, with a variety of click- and-collect options available.
