Jobs
Marketing Automation Specialist
Michael Page
Full job description
- Join a leading SaaS distributor!
- Work remotely from anywhere in Australia.
About Our Client
My client has well over 100 years experience in helping small businesses achieve their goals through providing services in technology, software and automation. As a leading SaaS distributor the company is undergoing rapid growth and is very excited to bring in more talented people!
Job Description
- Contribute to the development of the CRM strategy to meet overall marketing objectives of demand generation in the B2B marketing space.
- Create operational and marketing eDMs and triggered customer journeys that integrate from web to lead.
- Execute omni-channel marketing campaigns across the customer life-cycle including acquisition, growth and retention to achieve strategic objectives and targets. From campaign conception through to implementation, optimisation and reporting.
- Develop and own the test framework for CRM campaigns and initiatives, activating in-market tests and actioning recommendations for future optimisations.
- Maintain great working relationships and work collaboratively with Martech creative agencies and vendor stakeholders to develop campaigns that engage and excite customers and consumers.
The Successful Applicant
- Show an advanced ability to implement a marketing automation strategy.
- Previous use of Marketing Cloud highly beneficial.
- Prior experience working in a CRM marketing role for at least 3 years.
- Understanding of best practice in 1:1 marketing (e-mail, digital, social and mobile).
- Experienced with HTML and SQL.
What's on Offer
Amazing opportunity to step up and really enjoy your work whilst developing on your key digital skills. With so much on offer the company has a real focus on hiring good people to add to an already great culture which shows in their incredibly low turnover rate. Take the opportunity to work from anywhere in Australia as remote work is encouraged, whilst also enjoying regular social catch-ups. If you have any further questions please don't hesitate to reach out!
